They say first impressions are important.
I design graphical interfaces and user experiences within the data, financial, and marketing industries. Designing sleek and usable products has been the center of my professional focus for more than 10 years.
1 } Discover
The first phase is a deep dive into the current state of the product. I seek to understand end user work flow, the application’s functionality, and its current limitations by speaking with the most invested parties. The aim is to collectively shape the definition of the design language through a persona driven process.
2 } Define
The following phase identifies, isolates, and characterizes individual
elements throughout the product as a reference for the deployment
process, defining the design system. Designing and defining visual elements such as buttons, icons, fonts and colors into a reference dictionary for cohesion across various avenues of deployment (desktop & mobile for example).
3 } Deploy
4 } Develop
Post production launch, the process evolves by iterating and refining the application’s UI through further user testing and persona surveys to better understand the goals of the following version upgrade.